Kiehls Liferide (# 20107)

From Saturday, 06-Aug-2011 at 12:00 PM
To Sunday, 07-Aug-2011 at 04:00 PM

109 3rd Ave, New York, NY

this year's LifeRide – a six-day ride up the East Coast – will conclude in New York City. To celebrate the completion of the ride, the overall donation of $100,000 to amfAR, and to commemorate our 160th Anniversary, we are hosting a block party BBQ at the flagship Kiehls store on 3rd Avenue from 12pm-4pm. We are expecting 30 riders in this year's LifeRide and so hope to have an additional 130 riders join in as we ride across New York City, 160 strong, for the final stop in this year's block party BBQ. New York-based Kiehl's Since 1851 has long supported amfAR as well as the motorcycle community.About amfAR:amfAR, The Foundation for AIDS Research, is one of the world's leading nonprofit organizations dedicated to the support of AIDS research, HIV prevention, treatment education, and the advocacy of sound AIDS-related public policy. Since 1985, amfAR has invested more than $307 million in its programs and has awarded grants to more than 2,000 research teams worldwide.

Harrison
212-564-5209 / Email Motorcycle Event Organizer

           

     

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